Leverage Mobile Learning and Course Authoring Tools

Leverage Mobile Learning and Course Authoring Tools

Related Resources
Related Products

We call it the “training paradox.” Managers inherently know the value of training. But the pressures of closing business and managing day-to-day activities result in a lack of focus in developing their people. If only there was an easier way to impart the knowledge and skills reps need to be successful.

Interactive training techniques involving student-to-student learning typically result in 90% retention of course content”

Training Best Practices

Mobile learning is an integral part of employee onboarding, product launches and employee growth programs. Consider these recommendations from Gartner[1]:

  • Plan for product sales training as an integral part of the product development cycle
  • Start training early in the product development life cycle
  • Focus course authoring on a “learn by doing” approach rather than lectures or webcasts
  • Involve sales people in the design of their learning to improve engagement

The failure rate for new product launches is estimated at 50-75%, often linked to poorly executed sales readiness and ineffective product sales training[2].

In fact, mobile learning and training creates many long-term positive impacts on the bottom line, including:

  • Preventing costly mistakes
  • Reduced support for better trained employees
  • Better use of applications by employees

Interactive training techniques involving student-to-student learning typically result in 90% retention of course content[3]. The ROI extends to coaching salespeople in the field. Employees who receive at least three hours of coaching per month achieve 107% of quota on average, according to CallidusCloud research.

[1] Gartner Research, Marketing Essentials: How to Drive Growth With Improved Product Sales Training, 2012
[2] Gartner Research, Marketing Essentials: How to Drive Growth With Improved Product Sales Training, 2012
[3] Gartner Research, Marketing Essentials: How to Drive Growth With Improved Product Sales Training, 2012

« Generate Quotes and Proposals on the Fly | Sales Performance Management Solutions »